Various religious organizations throughout the country bought out screens and distributed tickets to groups of thousands of people for "Theater Take-Overs" where Son of God was being shown..
Other theater buyouts for Son of God were held at Cinemark locations throughout the country. Mega-church pastor Rick Warren bought out theater screens throughout Orange County.
"In churches across America, the awe and holiness of the Scriptures are fading fast. While countless "born again" believers still delight in His Word, share His love, and pray for each other, the vast majority of church members have chosen a more secular form of "worship." Many feel free to interpret the Bible according to their own liking. Consequently, a widening gap is separating God's timeless Truths from the world's more culture-friendly adaptations." Berit Kjos/Crossroads
"We hope, said Roma Downey, that audiences leave theaters feeling they know Jesus more and also that they are reminded of how deeply he loved us," she said.... "At the end you feel incredibly humbled and loved – reminded that we are all children of God....